Focus groups & IDIs
Leverage the cloud to automatically upload and transcribe recordings of focus groups or IDIs into the LivingLens platform, direct from your chosen facility. Alternatively, upload existing content and LivingLens will timestamp and transcribe the content for you.
What it means in practice
Search to jump straight to the moment of interest in the video
Significantly cut down on note taking and analysis time and avoid travel costs
Use text analytics to derive sentiment, key words and themes automatically
Build powerful showreels to share with stakeholders to support your insight story