Gen2 Advisors
27 2017-11

LivingLens welcomes Leonard Murphy and Gregg Archibald to advisory board

We are delighted to announce the addition of Industry veterans, Leonard Murphy and Gregg Archibald, to our Advisory board. Murphy and Archibald join as partners of strategic consultancy Gen2 advisors, which seeks to help businesses to navigate and leverage the changing insight landscape. Their expertise within the sector will help guide the direction of the […]

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Video Wall
17 2017-11

How to completely change the way insight video is used in your business

Email search has been a life saver for me on several occasions. I’ll be honest, my emails can appear like a mass of seemingly disorganised information, that would probably give some people sleepless nights. Every now and again, I need to resurrect a piece of information from the abyss. I know that it exists, I’ve […]

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YouthSight logo
31 2017-10

LivingLens proves ideal video capture & analytics choice for Millennial specialists, YouthSight

We are delighted to announce our new partnership with leading youth market research agency YouthSight. YouthSight have signed up to an ongoing partnership agreement, to capture and analyze video across a broad range of both qualitative and quantitative projects. This will include those utilising YouthSight’s OpinionPanel Community (OPC), the UK’s largest and most diverse youth […]

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Laura & Matt
23 2017-10

LivingLens Extends North America Presence

As the leading video capture and analytics platform, we are delighted to announce the extension of our presence in North America to support continued growth, with both Sales and Customer Success roles. Matt Marontate is promoted from his role as Business Development Director to become Vice President of Sales based in Toronto, following 2 years […]

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Video in qual research
20 2017-10

Top tips for producing quality qual with video

Here at LivingLens, we’ve been helping agencies and brands to incorporate video into their qualitative projects since we started the business almost four years ago, whilst some of our team have been working in qualitative research, both client and agency side, for almost two decades. Over time, we’ve seen the applications of video in qual […]

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Dear Diary
04 2017-10

Qualitative video – why it makes sense and how to make sense of it

Qualitative research has many benefits. It can provide you with rich and detailed information to give an in-depth understanding of consumers and topics. By encouraging openness respondents can also reveal new avenues to explore. Areas that haven’t been considered and wouldn’t have been included in a quantitative survey. However, some qualitative techniques can be time […]

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